The Matrix SoColor 1.0 Intense Black is a permanent nourishing hair color with Kera-Protect TechnologyTM that provides long-lasting, vibrant base hair color and 360 degree keratin protection. Choose from 3 best-selling fashion base hair color shades – light brown, medium blonde, and dark blonde. HOW TO USE Matrix SoColor is a permanent hair color which ensures even hair color results from roots to end and can be used to help lighten, darken, or tone hair without compromising the natural integrity of the hair. It provides upto 100% grey hair coverage and is available in 90gms tube. SoColor is the most user friendly hair color with an easy mixing ratio of 1:1.5 and 35 – 45 mins of development time and it provides exceptional color brilliance to the hair when mixed to even consistency ,appied evenly, and adequately in sections. WHY WE RECOMMEND 1. 360 Kera-Protect technology that protects hair keratin to leave it fortified 2. Smoother hair fibres for more even and vibrant hair color. 3. Upto 100% grey hair coverage with an anti-drying formula 4. Pre adjusted for Indian hair to deliver accurate results even on darker levels
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