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Plum E-Luminence Simply Supple Cleansing Balm (90gm)


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So good, it will make you melt!

Cleansing your face and dryness shouldn’t go hand-in-hand. Feel the luxurious touch of 8 plant waxes, oils, butters and Vit E with the best facial cleansing balm. Plum E-Luminence Simply Supple Cleansing Balm melts away every trace of dirt, impurities and makeup. Fresh, bright, and wonderfully supple – stuff your skin dreams of!


  • 2-in-1 cleanser that removes dirt, impurities and makeup with ease
  • Non-drying, sulphate-free formula leaves the skin feeling soft and supple
  • Blend of the ultra-moisturizing vitamin E and plant waxes pamper the skin
  • Melts on the skin instantly upon application
  • Doubles up as a waterproof makeup remover
  • Glides easily on the face to cover all areas
  • Unisex cleansing balm that is suitable for use in all seasons
  • Comes in a recyclable packaging
  • Free of paraben and mineral oil
  • FDA approved


Best suited for: Dry, normal, combination, sensitive skin

Not recommended for: Acne-prone skin

About the Brand: Plum is inspired by the goodness in nature, and driven by the desire to be good and do good. Designed in a London studio, Plum products are always 100% vegan and cruelty-free. No parabens, phthalates or other doubtfuls – in any product. Marrying science and product expertise with innate love for nature, welcome to plum. Take in the goodness!



Key Ingredients:

  • Kokum Butter: A solid emollient brimming with micro-nutrients that not only prevent drying of skin but also reduce degeneration of skin cells thereby keeping your skin supple and deliciously healthy (Kokum isn’t just good for juice, you know)
  • Sunflower Seed Oil: A side from being a rich source of vitamin E, sunflower seed oil, with its anti-inflammatory and calming properties helps soothe the skin and improves its moisture retention capacity to give soft, supple, hydrated skin.
  • Shea Butter: Not to be confused with that one actor from Hollywood, this is one of the best natural moisturizers for hair. Shea is extremely hydrating, and at the same time, conditioning and non-sticky.


Full Ingredient List: Ethylhexyl Palmitate, Cetearyl Alcohol, Polysorbate 60, Helianthus Annuus (Sunflower) Seed Oil, PEG-20 Glyceryl Triisostearate, Aqua, Oryza Sativa (Rice) Bran Wax, Copernicia Cerifera (Carnauba) Wax, PEG-40 Hydrogenated Castor Oil, Hydrogenated Soybean Oil, Hydrogenated Soy Polyglycerides, C15-23 Alkanes, Glyceryl Monostearate, Silica, Ethylene/Propylene Copolymer, Synthetic Wax,Tocopheryl Acetate, Garcinia Indica (Kokum) Seed Butter, Coco Glucoside, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, CI 26100, Argania Spinosa(Argan) Oil, Phenoxyethanol, Ethylhexylglycerin, Fragrance



  • Use twice a day as the “C” in your C-T-M regime.
  • Massage balm over dry skin using fingertips, to melt out dirt and grime.
  • Rinse well, preferably with warm water.
  • Pat dry. Follow up with toner and moisturizer.
  • Doubles up as a makeup remover too.


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