Igora Royal 7-55 Medium Blonde Gold Extra (60 ml) by Schwarzkopf Professional Benefits: • Maximum Performance • Up to 100% white hair coverage • Ultimate color retention • Intense color vibrancy • Perfect color equalisation – even on porous hair • Clearest* lifting shades with advanced care** • Absolute true-to-tuft results *vs. previous IGORA ROYAL Color Creme **advanced care achieved with 12% / 40 Vol. IGORA ROYAL Oil Developer Features: – Stunning, Precise and Intense Color Results – 40 NEW beautiful shades – Absolute true-to-swatch results – Up to 50% longer color retention* – Up to 25% brighter color vibrancy** – Fashion colors with up to 70% white hair coverage and with the highest vibrancy on coppers, reds and violets – Perfect color equalization, even on porous hair – The clearest lifting shades and advanced care, for maximum contrast & shine *Vs previous Igora Royal color cream. **Advanced care achieved with 12% 40 Vol. Igora Royal Oil Developer How to Use: Usage of shades with up to 100% white hair coverage: – Use Igora Royal 3%, 6%, 9% or 12% Developer. – Mixing ratio 1:1 Apply on dry hair. – Allow to develop for 30 – 45 minutes. – Rinse well. Shampoo and neutralize with BC Bonacure Color Save products. – Use 3% Color & Care Developer when coloring darker. Use 6% Color & Care Developer for tone-on-tone, 1 tone lighter or coverage. Use 9% Color & Care Developer for coloring 1-2 tones lighter. Use 12% Color & Care Developer for coloring 2-3 tones lighter. – For worn out color on previously tinted hair please proceed a dual application; the colorist method for previously colored hair. – Additional heat is optional and reduces the developing time by a third. Usage of shades with up to 50% white hair coverage: – Use 3%, 6%, 9% or 12% developer. – Mixing ratio 1:1. Apply on dry hair. – Allow to develop for 30 – 45 minutes. – Rinse well. Shampoo and neutralize with BC Bonacure Color Save products. – Use 3% Color & Care Developer when coloring darker. Use 6% Color & Care Developer for tone-on-tone, coloring 1 tone lighter or for coverage. Use 9% Color & Care Developer for coloring 1-2 tones lighter. Use 12% Color & Care Developer for coloring 2-3 tones lighter. – If a shade with 50% coverage has been chosen as the target shade, for hair that is 2 or more levels lighter a corresponding base tone (-0, -4) needs to be added using a mixing ratio 2:1 (40g 4-99 + 20g 4-0). – For worn out color on previously tinted hair, please proceed with a dual application; the colorist method for previously colored hair. – Additional heat is hair color optional and reduces the developing time by a third. Technology: IGORA ROYAL TECHNOLOGY The IGORA ROYAL High Definition Technology features a high definition color pigment matrix for clearest tone direction, enhanced true-to-swatch results, amplified intensity and maximum coverage. Lipid carriers amplify the pigment penetration and lock the color in by sealing the surface of the hair for long-lasting color retention. THE RESULT: TRUE COLOR IN HIGH DEFINITION View all Igora Royal Shades”
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